Fox to Remove Special Features From Rental DVDs

dws1982
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Postby dws1982 » Fri Mar 27, 2009 2:14 pm

I rarely watch special features on DVDs anymore--except for commentaries--especially on the ones I rent, but I think is is a stupid idea, and it doubt that it'll be very effective at getting people to buy the DVDs.
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A few days ago, we pointed out that more people seem to be renting DVDs rather than buying, which means the studios are making less money on their former cash cow. According to a recent report by Video Business, Fox is trying a new strategy to encourage DVD purchases, by releasing two different versions of the DVD: the standard retail version with deleted scenes and commentary tracks, and a stripped-down rental version including just the movie. Movies such as "Slumdog Millionaire," "The Day the Earth Stood Still," and "The Wrestler" are set to get the treatment, which means you can expect to see the bare-bones versions at your local rental store in a matter of weeks.

The Video Business story goes into more depth about how "rentailers" will try to get around Fox's new policy, but our biggest question is "What will Netflix do?" We've always thought one of the best parts of a Netflix subscription is you can enjoy the excellent Criterion Collection packages without shelling out $40--especially if you only plan to watch it once. Netflix subscribers are already used to giving up special features when using the Instant Streaming service, but there are definitely plenty of cinephiles who will be upset if Netflix goes with these bare-bones DVDs.

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